Professional

TURN YOUR PASSION INTO A PROFESSION — STUDY SPORTS MANAGEMENT AT IIM ROHTAK

16-Month Hybrid PG-Diploma
Learn from Global Sports Experts | IIM-Certified |
Career Boost Guaranteed

INDIA'S SPORTS INDUSTRY IS
BOOMING — ARE YOU READY?

  • India’s Bid for 2036 Olympics + Massive Demand for Certified Sports Professionals
  • Over 20 Pro Leagues (IPL, ISL, PKL etc.) hiring for operations, analytics & management
  • Sports is AI-Proof – Demands domain-trained human expertise
  • Salaries growing 2x-3x for professionals with credible sports management education
IPL
PKL
FIFA
Prime Minister Speech

Recognized by the Honourable Prime Minister of India:

PM Narendra Modi acknowledged IIM Rohtak’s Sports Management Program in a national address, recommending the youth to pursue such future-ready careers.

Watch Full Speech on IIM Rohtak’s Official YouTube Channel

Program Advisory Body

Atul Wasan
Former Cricketer & Commentator
Ayaz Memon
Sports Writer & Columnist
Jeev Milkha Singh
Indian Golfer
Kunal Karan Singh
Haryana state boxing association memeber sports authority of India (Hisar)
Major DP Singh
Sports Writer & Columnist
Narendra Dhruv Batra
President, Indian Olympic Association
Neeraj Kumar
Ex Chief Advisor BCCI Anti-Corruption Unit
Rana Gurmit Singh Sodhi
Honble Minister, Sports & Youth Affair Govt. of Punjab
Rishi Narian
Managing Dirctor RN sports Marketing

Programme Faculty

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Prof. Kevin Moore
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Prof. David Hassan
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Prof. Dave Doroghy
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Prof. Shaun Star
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Mr. Souvik Naha
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Prof. Michael Goldman
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Prof. Freda Swaminathan
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Prof. Ramiro Martins
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Prof. John Lyle
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Prof. G.S Chauhan
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Prof. Kapil Kaushik
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Prof. Jayashree Achatya
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Prof. Kannan Pugazhedi
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Dr. Radhika Kawlra
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Prof. M. K. Baruah
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Cdr. Pushpendra Garg
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Dr. Rajat K Mitra
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Dr. Janardan Yadav
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Dr. Mayur Satyavrat
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Mr. G V Subba Rao
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Mr. Vineet Budhiraja
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Mr. Nikhil Jha
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Prof. Shivendra Kumar Pandey
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Prof. Archit Tapar
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Prof. Amol Singh
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Prof. Sanket Dash
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Prof. Praveen Ranjan Srivastava
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Prof. R. S. Yadav
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Prof. Rupika Khanna
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Prof. Anurag Tiwari
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Prof. C. P Garg
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Prof. Amit Anand Tiwari

About the Programme

The Indian Institute of Management Rohtak is proud to be the first among all IIMs to offer a Post Graduate Diploma in Sports Management for Executives. We invite online applications for the seventh batch of this specialized 16-month Programme, designed for experienced professionals, sports enthusiasts, and sports administrators. This Programme is tailored for dedicated participants aiming to work in the sports, entertainment, and related industries.

Graduates of the ePGDSM Programme will gain a comprehensive understanding of legal, regulatory, operational, financial, and branding concepts within the sports industry, both nationally and globally. This knowledge equips them to tackle challenges and carve out a niche in India’s burgeoning sports sector.

In developed nations, sports management is a highly professionalized field, with the global sports market estimated at USD 600-700 billion. Countries like the United States, Australia, Europe, and China have well-established sports leagues managed by professional managers. The domain of sports management includes various functions such as:

  • Sports Administration and Planning
  • Event Management
  • Sports Negotiations and Compliance
  • Sports Communication
  • Management of Elite Athletes
  • Sports Academies
  • Facility Management
  • Sports Marketing Management
Sports Diploma

All these functions demand professional management. India's ambitions in the sports sector are growing as the country plans to bid for the 2030 Youth Olympic Games and the 2036 Olympic Games. Indian athletes have performed exceptionally well in various national and international sports events. For instance, Indian has shown remarkable achievements in the Commonwealth Games, Asian Games, and the Olympics, particularly in badminton, wrestling, boxing, and shooting. The recent successes in events like the Thomas Cup in badminton and the Tokyo Olympics have elevated India's status in the global sports arena.

India’s sports industry is no longer just about entertainment—it’s a full-fledged, high-growth business ecosystem. As per industry insights, India’s sports market is projected to surpass $25 billion (₹2+ lakh crore) by 2030, driven by a surge in professional leagues, athlete marketing, digital fan engagement, and mega-events. The success of IPL catalyzed the rise of structured leagues like ISL, PKL, WPL, and more—creating a year-round commercial sporting calendar. According to a KPMG India report, “Sports is now a business economy—requiring trained professionals across analytics, sponsorship, media, and operations.” With brands like JSW, Star Sports, Dream11, Tata, and Adidas investing aggressively, the demand for certified professionals has skyrocketed. To further accelerate this growth, the Prime Minister’s Office recently reaffirmed India’s commitment to bid for the 2036 Olympics, setting the stage for large-scale infrastructure and workforce investment. The Government of India has also allocated ₹900 crore to the Khelo India programme in the 2024 Sports Budget, reaffirming the nation’s intent to nurture sports at every level—grassroots to elite. This is where the IIM Rohtak Executive Programme in Sports Management (ePGDSM – Batch 07) plays a transformational role. It’s the only IIM-certified sports management diploma in India, designed to equip professionals, coaches, athletes, and career-switchers with real-world leadership and strategic skills to thrive in this booming, AI-proof industry.

Additionally, the Khelo India programme received the lion’s share of the total allocation of the Sports Budget 2024, with an allocation of Rs 900 crore out of the overall allocation of Rs 3442.32 crore. This significant investment underscores the importance of developing skilled sports management professionals to support and lead such large-scale national and international sporting events.

The booming sports industry is driving a surge in demand for skilled management professionals—this programme is designed to meet that need.


IIM Rohtak Executive Alumni Status

Interactive Sessions

910 Learning Hours

On-campus Modules

Batch 7

International Faculty

WHY THIS IIM ROHTAK
SPORTS PG Diploma PAYS OFF

  • Hybrid format – Continue working while learning
  • Taught by IIM faculty + global sports executives
  • India’s sports sector will need 50,000+ skilled professionals in next 5 years
  • AI-proof careers with high emotional + strategic skill requirements
  • Career-aligned curriculum for immediate uplift
Enquire Now!

CURRICULUM SNAPSHOT

Sports Marketing & Sponsorship
Event & Team Operations
Sports Law & Ethics
Athlete Brand Management
Data & Analytics in Sports

ALUMNI TESTIMONIAL

This programme blends top faculty with unmatched curriculum, the Institute has also associated with eminent visiting faculty from the US, UK, Finland, Switzerland, Portugal etc. We are taught with the practicalities of the industry with the help of case studies, live corporate examples, and general discussions. Statistical software and online

- Utkarsh Ayush

The EPGDSM of IIM Rohtak has provided me with an opportunity to interact and share knowledge with like-minded peers, some of whom are well experienced into this domain. Besides, the distinguished faculties of the institute leave no stone unturned to provide the best quality of delivery in terms of subjects.

- AVIRUP BHATTACHARYA

IIM Sports Management Programme One Of Its Kind First Time In India Initiated by Indian Institute Of Management (IIM), Rohtak, Haryana, provides the perfect mixtures and blends in depth and untouched topic related to sports industry starting from A single minute concept to major one. The unmatched and minutely designed course structure

- Akash Uday Harshe

I am proud to be a part of the first ever sports management program me by IIM R in INDIA, it is the first Programmed done by an IIM in INDIA. It provides a great knowledge on what will happens in future sports of INDIA in next 3 decades with new Jobs & business opportunity in Sports business ,new sports technology, Professional sports marketing. The course is tough, but more

- M Gopakumar

ABOUT CAMPUSWALKIN (EXCLUSIVE PARTNER)

CampusWalkin is the exclusive official enrollment partner for IIM Rohtak’s PG Diploma in Sports Management. With over a decade of experience in higher education admissions, we’ve guided 10,000+ professionals toward career-defining courses at India’s most prestigious institutions. Our dedicated counselors offer personalized guidance, profile evaluation, and end-to-end support — from brochure to classroom.

100+

INSTITUTES SERVED

1000+

LEARNERS GUIDED

1:1

CAREER SUPPORT

FAQs (SUGGESTED)

The Executive Programme in Sports Management (EPGDSM) is a 16-month PG Diploma offered by the Indian Institute of Management Rohtak. It’s India’s only IIM-certified program in sports management designed for professionals, fresh graduates, and career switchers aiming to enter the booming sports business industry.

This course is ideal for:
  • Working professionals looking to enter the sports industry
  • Coaches, trainers, ex-players seeking structured business knowledge
  • Graduates interested in analytics, strategy, sponsorship, or operations in sports
  • Entrepreneurs wanting to launch or grow a sports-related venture

  • It is the ONLY executive PG Diploma in sports management offered by any IIM
  • Participants receive IIM Executive Alumni Status
  • The curriculum is designed and delivered by IIM faculty and international sports experts
  • 6 batches have already graduated with successful alumni in top brands like Puma, Adidas, JSW, Star Sports

The program follows a hybrid format:
  • Live online interactive classes (weekends)
  • 4 campus immersion modules at IIM Rohtak
  • Real-time case studies, projects, and masterclasses from industry leaders

While the program does not offer guaranteed placement, alumni from previous batches have secured roles with IPL, ISL, Pro Kabaddi franchises, media houses, sports management agencies, and more. Your success will depend on how you apply the learning, networking, and brand association of IIM Rohtak.

Graduates typically pursue roles in:
  • Sports Strategy and Business Operations
  • Sponsorship and Brand Management
  • Sports Analytics and Performance Analysis
  • Athlete Management and Media Relations
  • Fan Engagement and League Marketing

The total fee for the IIM Rohtak EPGDSM program is ₹7.86 lakhs + GST. EMI and financing options may be available through CampusWalkin’s financial partners.

Yes. Upon successful completion of the program, participants are awarded IIM Rohtak Executive Alumni Status, which grants access to alumni meets, networking groups, and lifelong brand value.

You need to:
  • Fill the application form on IIM Rohtak website
  • Submit relevant academic/professional documents
  • Appear for an evaluation call/interview if required
  • Once shortlisted, pay the registration fee to confirm your seat
Enquire Now